BRAND BUILDING THROUGH DIGITAL MARKETING

BRAND BUILDING THROUGH DIGITAL MARKETING

  • Course Description

    Digital Marketing provides businesses with the opportunity to target customers both online and offline.
    It is one of the best ways to build brand awareness today with current as well as prospective customers.

    This course will teach the delegates counter-intuitive principles that can be used to build an digital following
    that will ultimately lead to increase in brand awareness and finally growth in sales.

    By completing this course, delegates will be able to:

    • Understand how to prepare digital marketing campaigns
    • Discuss techniques to improve traffic, visibility, and awareness of brand or product
    • Expand subscriber base and discuss ways to track, monitor, and segregate large data sets
    • Understand the differences in B2B and B2C marketing
  • Course ObjectivesBy completing this course, delegates will be able to:
    • Understand how to prepare digital marketing campaigns
    • Discuss techniques to improve traffic, visibility, and awareness of brand or product
    • Expand subscriber base and discuss ways to track, monitor, and segregate large data sets
    • Understand the differences in B2B and B2C marketing
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