Introduction

Negotiation is a key sales skill, as well as a key managerial one. In this program, you will learn the phases of negotiation, key concepts such as WATNA and BATNA, and effective consensus-building strategies, to arrive at successful and mutually beneficial agreements.

Keywords

Negotiation skills, conflict resolution, collaboration, problem solving, communication, compromise, strategy, consensus building, persuasion

What You Learn

1

Logic and rhetoric – the keys to negotiation techniques.

2

Understanding the seven phases of negotiation.

3

Understanding WATNA and BATNA (worst/best alternative to a negotiated agreement).

4

Discuss techniques for assessing negotiation scenarios.

5

Understanding the psychology of persuasion.

6

Role of trust- and relationship-building in negotiations.

7

Strategies for reaching consensus in negotiations.

8

Effective compromise and trade-off techniques.

What You Get

Videos

Videos

Articles

Articles

Digital Badges

Digital Badges

Quizzes

Quizzes

Handouts

Handouts

One-to-one mentorship

One-to-one mentorship

This Is For You If

  1. You are in a leadership role managing various stakeholders and have to negotiate priorities.
  2. You are a sales and/or marketing professional, negotiating deals that best serve both your customer and your organization.

How You Benefit

Enhanced your negotiation skills to get the best deal for yourself.

Improve your conflict resolution capabilities.

Improve client relationships and partnerships.

Raise your sales and marketing effectiveness.

Increase collaboration between stakeholders.

Gain the consent of all stakeholders in decision-making.

Enhance your leadership and management skills.

Be valued as an effective salesperson and negotiator.

What You Shouldn’t Miss

Corporate Storytelling

Corporate Storytelling

5
Learn to better pitch ideas, results, and facts to listeners with storytelling techniques.
Manage Like a Pro

Manage Like a Pro

4.7
This program is designed to provide personalized support for first-time managers, equipping them with essential management and leadership skills.
Managing Stakeholders in Matrix Organization

Managing Stakeholders in Matrix Organization

4.6
Learn to analyze the differences between matrix and linear structures and apply key principles for successfully managing stakeholders in a matrix environment.
Customer Centricity

Customer Centricity

4.7
This program helps you with optimizing resources and aligning optimize resources and align processes to enhance the overall customer experience.

The Silver Brook Advantage

End-to-End Program Management

Every program is managed end to end by the SB team through reminders, attendance, assignments, mentorships, and tests.

Going the Extra Mile

Each program is designed and delivered with a focus on maximizing learning outcomes and achieving the terminal objectives.

The Personal Touch

Our programs are tailor-made to our partner organizations and their individual learners.

Integration across Disciplines

Programs across Life Skills, Leadership, Business, and Technology for all industry sectors.

Why Learn from

Silver Brook

19,000+

programs conducted in just 17 years.

80%

of our clients are Fortune 500 companies.

94

out of 100 learners recommend our programs to others (NPS score).

450,000+

professionals have leveled up their skills and mindsets.

40%

of our programs are mandatory for some clients’ employees.

80%

of clients repeat our programs.

800

years of collective experience in planning and upskilling.

50+

Facilitators come from top management and leadership roles.

12

countries and growing…

Get it

Customized

Call us to talk to one of our learning advisors about your upskilling requirements or use the form below to send us a message.